Starting up a new venture and crowdfunding campign means you are going to need to make some noize in the market! To do this as a startup you also need to let the media know about your new venture. We've gathered 20+ sites that will help you with getting your press release out in the world for free and help promote your crowdfunding project!
A startups success is measured by the ability to drive customer acquisition growth. Of course many startups are doomed to failure and can’t grow because they never reach product/market fit or have a clear strategy to market their product or business But even with product/market fit, traction is tough. Startups are under extreme resource constraints and need to figure out how to break through the noise to let their target customers know they have a superior solution for a critical problem. Here in part 2 of our tips for struggling start-ups we provide more details of what things you can do to help set up a solid marketing plan
Every business needs a marketing plan, whether a huge corporation or a simple one man band startup. That means you!
These 10 steps will be covered in three parts and will help provide the basic outline of what you need to do and how to prepare. Marketing plans are similar to your business plan and will help you keep focused and make decisions on how and where to resource and manage your channels. Having a marketing plan will not be a definite answer to success but will provide you with a better chance to achieve your objectives and ultimately accomplish the goal. Through the plan you will be able to work through checkpoints and deadlines that will allow you to track in detail when and how to action marketing activities, test, optimise and fine-tune until your plan is generating the most desired results. This is one of the most important factors as it will raise your success rate and ROI (return on investment). The research and effort you put into your plan will also provide you with valuable industry and business insight into your marketplace.